Tell us a little bit about your business.
Hi! I’m Jillian Phoenix, founder and lead event planner of Reverie Events and Weddings. Not only am I a trusted professional who will manage your biggest wedding to-dos to the countless small details, but I’ll also be your ally, your shoulder to lean on, and your unbiased support system throughout your wedding planning. Yes, I design unforgettable weddings, plan them meticulously, and coordinate them flawlessly. But what’s truly at the heart of Reverie is my passion for love, for family, for joy, for celebration. I will go the extra mile to make your wedding dreams come to life while being your advocate and your ally along the way.
What makes your work unique?
My goal is always for my couples’ weddings to feel like THEM. I tailor my process to each couple’s priorities and needs, and I customize their design to their personalities and style. Yes, I have my own stylistic preferences and vendors I really love working with, but I want each of my weddings to be as unique as each of my couples. Because at the end of the day, it’s not my wedding, it’s yours!
What is your ideal client like?
It doesn’t matter to me if you envision an over-the-top, 400-guest, black tie affair fit for Jay Gatsby himself; a non-traditional, intimate dinner party; or something in between. It doesn’t matter to me if you’ve had a wedding Pinterest board for years or if you’re not even sure what you want. And I don’t care what your budget is (I’m totally respectful of all budgets).
All that matters to me is that my clients love and respect each other, are kind and treat people well, and trust me to guide them through this process. Beyond that, I’m thrilled for the opportunity to work with all different kinds of couples and weddings.
How do you work with couples to bring their wedding dreams to life?
I’ve spent years and years fine-tuning my planning process to be as efficient and streamlined as possible. My couples have busy, full lives, and I don’t want wedding planning to become a chore for them. So I’ve developed a phase-based wedding planning process that includes built-in “planning breaks” so we can ramp up the communication when needed and slow it down when able. The first phase of my process is the Big Picture phase, where I dive deep to figure out your unique vision and your priorities, which guide every decision we make through the process. The next phase is the VIP Vendor phase, where we start building the perfect vendor team. The third phase is the Design phase, where I curate a one-of-a-kind aesthetic for your day and work with your vendors to bring it to life. And finally, we end with the Execution phase, which is when I put all of our plans into action!