Tell me a little bit about your business!
Hello Rachel Creative is a design studio specializing in all things wedding stationery, including invitations, save the dates, and day-of items. I started my studio out of my love for design and, well, love! I believe that each and every couple has a one-of-a-kind story filled with chapters of cherished moments. My aim is to convey those moments through thoughtful details, delicate typography, and luxurious paper.
What makes your work unique?
I believe in the kind of love that lasts a lifetime; the kind of love that isn’t always easy but that’s always worth it. My passion is designing stationery that complements your love story. Your wedding day is the magical, romantic culmination of your love, and I want to create paper goods that enhance that feeling. Your stationery shouldn’t be trendy or follow a fad. It should be quintessentially YOU as a couple.
What is your ideal client like?
I enjoy working with couples that are adventurous, easy-going, and passionate about each other as well as their paper goods! My ideal client appreciates thoughtful details and simplicity. I love working with couples that describe their style as romantic, vintage, classic, and/or elegant!
How do you work with couples to bring their wedding paper dreams to life?
I am inspired by the natural world, so my design aesthetic is simple, organic, and romantic. I convey these characteristics through textures, varying font styles, and thoughtful use of white space. I like to start the proofing process through a conversation with the couple about their love story, their wedding plans, and their style. From there, I draft up the wedding proof designs with several suggestions/ideas based on the initial conversation.